Michael B. Duff

Lubbock's answer to a question no one asked

Archive for October 2009

iTunes for books?

appletablet500Remember a couple months ago when I wished someone would create iTunes for books?

Looks like the iTunes interface for books may be…iTunes.

Gizmodo suggests that Apple is in talks with publishers McGraw Hill and Oberlin Press about possibly selling textbooks through iTunes.

So what’s the missing ingredient that will make this strategy work? The Apple tablet — a magnificent collection of vaporware promises right now — could bring us a true multimedia reading experience.

Imagine a textbook that includes audio, video, animation and live updated text. Imagine 30,000 Tech students liberated from their backpacks.

Imagine a new kind of magazine, designed specifically for a touch screen.

Done right (high resolution text will be key) a tablet computer could become an ubiquitous multimedia delivery platform. We might even end up with 21st century video phones.

Written by Michael B. Duff

October 2, 2009 at 15:30

Posted in Apple

The week everybody banned Twitter

This was the week that everybody banned Twitter.

Mike Leach made headlines Monday, instituting a no-Twitter policy after Brandon Carter and Marlon Williams used Twitter accounts to complain about the team.

Corporations and media organizations across the country are struggling with the issue as social media chips away at their power structures and threatens to compromise their public image.

ESPN has clamped down on its employees, allowing only “official” ESPN-sanctioned use of social media tools.

But Rob King, ESPN.com editor-in-chief, doesn’t want anyone to call it a ban. He told Sports Business Daily, “The word ‘ban’ suggests that we’re not letting employees engage on these platforms at all … and that could not be further from the truth. We want to uphold the same editorial standards for reporting something, regardless of the medium.”

The Washington Post has also cracked down on its reporters this week, implementing a policy that has New Media critics shaking their heads. The policy was implemented after Raju Narisetti, one of the Post’s managing editors, posted two (rather innocuous) political opinions on his Twitter account.
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Written by Michael B. Duff

October 2, 2009 at 10:39

Posted in Best Of, Columns, Twitter